Gangster Marketing – A First In Mollywood

Mammootty’s Gangster is getting bigger day by day with the hype hitting the roof. Director Aashiq Abu who is known for his refreshing online marketing skills has raised the bar with Gangster. The film shall have a merchandise kit ranging from mobiles, games and other accessories! Now this is a first in Mollywood though we have seen Hindi and Tamil films doing the same many times. Mahesh Babu’s telugu flick Nenokkadine created a storm in Tollywood recently and Gangster from the look of things shall be a trendsetter in film marketing as far as Mollywood is concerned. The film is scheduled for release on April 11 for the Festive season.